Snoopy, the Peanuts character that hit it big in China

When it comes selling products, Snoopy certainly shines more than the other Peanuts characters like Charlie Brown or Woodstock. In fact, while many Chinese know about Snoopy, they’re not familiar at all with the rest of the gang. But if Snoopy products is what you want, visit the very first Snoopy Official-Exclusive Shop in Beijing on WangFuJing Street. They offer a large selection of items featuring Snoopy, from clothes to toys to car ornaments.

The shop assistants recommended me a romantic pink Snoopy Cushion with Snoopy hugging heart. Very comfy cushion with a super soft touch, and priced at RMB 188.

The prices basically range from RMB 80 to RMB 700. Though the assistants do not speak English, they don’t really have to. Just ask Snoopy.

What I appreciate

Snoopy, of course

What customers appreciate

Snoopy, of course