Going on a ski trip?

Although a relatively new sport, Skiing has become quite popular among young Beijingers today. Upper Reaches is one of the many new ski shops catering to the growing number of skiers, by offering offer a full range of ski equipments and apparels.

Located in the middle North 3rd Ring Rd, Upper Reaches is situated in a quiet area. You can easily find it by the colorful ski equipments by the window.

Inside, most equipments are international brands, like Swans and Swix. They offer many different brands of all ski equipments, including snowboards, skis, ski gloves, and ski shoes. The hospitable shop assistant recommends a blue ski jacket priced RMB 980, which has been a big seller for this winter. It has two insulated layers fully protecting you from water and cold. You can also join a ski club at Upper Reaches, and get free training from professionals.

Prices for the equipments range from RMB 1000 to RMB 6000. Ski apparels will cost you RMB 30 to RMB 1500. Repeat customers can enjoy a 10% discount if they spent over RMB 2000 the first time. The shop assistant, who can speak decent English, says they have have new arrivals for every new ski season.

What I appreciated:

A pair of red ski gloves, ski hats, ski club

What customers appreciate:

Good quality, international brands, ski club